SpeechMasters International and Orbis Cultural Synergy

present

The Manager's Handbook of Cross-Cultural Communication


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2  Mental training - risks or opportunities

 

Managers from certain cultures excuse poor performance or passivity  on linguistic or even cultural grounds. To counteract these attitudes  we stress the importance of a proactive mental attitude and apply lessons learned from sports psychology to ensure that managers see not only the risks but also the opportunities of working with diverse cultures